FAQs (Frequently Asked Questions)
See here some really good questions from our customers. Feel free to write us with new questions.
Graphic Design/Artwork
Absolutely! Just call us at +1 (305) 985-0033 or email graphics@yellow3.co
Because of our workload, we cannot check all artwork submitted. That's why we must ask you to carefully review it yourself for errors, accuracy, and in general to be in accordance with our Graphic Standards. We only send "print-ready" artwork to production. For more information on how to design "print-ready" artwork please consult our Graphics Standards on the footer of our page.
Jargon
The Pantone Color Matching System (PMS) is an industry standard color matching and reproduction system. By creating a standardized and cataloged set of colors, Pantone allows various manufacturers in different locations to make use of this system in order to make sure their product colors will match without having to directly contact one another. The actual Pantone guides consist of a large number of thin cardboard sheets measuring approximately 6"×2" (15cm×5cm) which are printed on one side with a series of color swatches and then bound into a small flipbook. An example "page" might contain a number of blues varying from light to dark, or from a "true" blue toward a more turquoise shade.
Text extracted from: https://pantone.fandom.com/wiki/Pantone_Color_Matching_System
The bleed is a part of your artwork made to continue a color, a drawing, or an image outside the edge of the paper we are printing on. Sometimes we need your design to have bleeding to make sure the ink runs completely to the edge and does not stop short when the paper is cut. It is only necessary when there is a color, a drawing, or an image that goes beyond the line where the paper has to be cut.
Here's a nice explainer video of what bleeding is: https://www.youtube.com/watch?v=A1Fo6ZRlarI
Please refer to the FAQ "What's a PMS Color?".
CMYK stands for Cyan, Magenta, Yellow, and Key (black). It's a color model used in color printing, where different combinations of these four colors are used to create a wide range of hues.
DPI stands for Dots Per Inch and refers to the resolution of an image or print. It indicates how many dots of ink or toner are printed per inch, affecting the quality and sharpness of the printed output.
A proof is a sample print of a design or document provided for review before the final printing. It allows for checking accuracy, color, layout, and any potential errors before the full print run.
Offset printing is a common printing technique where ink is transferred from a plate to a rubber blanket and then onto the printing surface. It's known for its high quality and is often used for large print runs.
CMYK and RGB are two different color models used in printing and digital displays, respectively. CMYK is used for printing, combining cyan, magenta, yellow, and black to create colors on paper. RGB is used for digital displays, combining red, green, and blue light to create colors on screens.
Die-cutting is a process used to cut custom shapes or designs out of paper or other materials using a specialized cutting die. It's commonly used for creating unique packaging, business cards, and promotional materials.
UV coating is a glossy or matte finish applied to printed materials using ultraviolet light. It enhances the appearance of the printed piece, provides durability, and can offer protection against fading and damage.
Binding refers to the process of securing printed pages together to form a finished document or book. Common binding methods include saddle stitching, perfect binding, spiral binding, and wire binding.
Shipping
We estimate these costs because there are many factors that may affect the cost of delivery. Some of these variables are the actual weight, dimensional weight, the final number of boxes, pallets, or skids, if delivered inside or at a dock, or if it is delivered to a domestic or commercial address. In addition, fuel surcharges are now assessed by most carriers and will fluctuate with fuel costs. Therefore, your S&H costs may be different on the final invoice.
Promotional Products
Promotional products serve as tangible reminders of a brand, creating lasting impressions.
They have a high perceived value and can enhance brand recognition and recall. Promotional products can reach a wide audience and have a longer lifespan compared to other forms of advertising.
Custom tote bags are still one of the most popular promotional items. Consumers keep them and use them for an average of 11 months, with thousands of impressions during this period. Custom tote bags make for a terrific giveaway at your next big occasion or company gathering. Instead of distributing plastic bags that will end up as waste, give your event attendees an extra value with a custom tote bag that they can use long after your event has ended.
Usually, if an item is decorated (branded with your logo) the price of the first column will indicate the minimum quantity that can be ordered (MOQ). Ceramics and drinkware are usually sold in full carton quantities only, but there are a few exceptions. Always let us know the item number and how many you want to order and we'll let you know if the exception applies.
Promotional products are items imprinted with a logo or message, usually distributed by businesses to promote their brand, products, or services.
Promotional products come in a wide range, including apparel (t-shirts, hats), writing instruments (pens, pencils), drinkware (mugs, water bottles), tech accessories (USB drives, phone cases), and more.
Turnaround times vary depending on the product, customization preferences, and shipping distance. It's advisable to plan ahead and order well in advance to ensure timely delivery for events or campaigns.
Minimum order quantities may apply for certain products to cover setup costs and printing expenses. Suppliers typically specify minimum order requirements for each product.
Many suppliers offer samples for a nominal fee. Requesting a sample allows you to evaluate the quality and suitability of the product before committing to a larger order.